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Monday, October 12 • 12:00pm - 12:45pm
Creating Business Value with Design

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Customer (CX) & User Experience (UX) matters more than ever when building products and services that stand out. Create loyalty and drive sustainable revenue for your business by designing for (and with) the people that matter most. Human-centered design allows for companies to lower risks and increase potential for success. Join the session to learn practical techniques and how companies of all sizes that embrace design and the voice of the customer have a consistent track record of delivering positive business outcomes.

avatar for Scott Robinson

Scott Robinson

President/CEO, FreshForm.
Scott is the founder of FreshForm (www.freshform.com), an experience design consultancy that leverages strategic design, design thinking and customer experience principles to grow and differentiate brands.Scott also is the founding president of the 501c3 nonprofit Design Forward Alliance... Read More →

Monday October 12, 2020 12:00pm - 12:45pm PDT